Visual Studio 2013 installer setup project starts after completion

Using the Visual Studio 2013 Installer Extensions ( https://visualstudiogallery.msdn.microsoft.com/9abe329c-9bba-44a1-be59-0fbf6151054d ) you can create a simple installer. One of the common options in the installer is the option in and, for example, "Run this application when installation is complete."

Is it possible to do this with the Projecter Project extensions, and if so, how?