Non-interactive icon setting for .exe after / at compile time with cl.exe

Is there an automated way to embed the .ico file into the .exe during or after compilation? I only have command line tools cl.exe

, link.exe

etc., i.e. I don't want to add an icon to the Visual Studio interface by adding it via the project config setting, but it's like a separate step in the build system (which generates icons from png files during the build process).